By Brent Wilsey
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September 26, 2025
Investors have a false sense of safety in the stock market A psychologist by the name of Gerald Wilde came up with the term homeostatic years ago and I believe this is totally relevant in today's market. It essentially means that when the environment comes to feel safer, people’s behavior becomes riskier. A great example he used was people will probably drive faster in a big SUV than in a little tin can of a car. Relating it to today's market, investors seem to feel safer because of the long bull market. As the market continues to rise in the longer term, investors' appetite for risk increases. They do not realize that their behavior is risky because they have a false sense that the market will not drop. While the risk of their investments is high, because of the confirmation day after day of the market going up, they don’t feel that they are taking any risk. From my perspective, the risk just seems like it continues to climb as people chase quick returns. AS an example, out of 672 launches of new exchange-traded funds so far this year, according to FactSet, 28% are tied to a single stock and 25% are leveraged and at least three seek to double the daily gains or losses of cryptocurrencies! You may not want to believe it, but there is a lot of risk in markets today and this could all end very poorly for those gambling in the market. Ultimately, there are two different types of investors, one is the long-term investor who is investing to build long-term wealth, while the other investor is in it for entertainment and they enjoy the roller coaster ride with the thrill of gains and the pain of the losses. This is a lot like the addiction that gamblers get. The difference is that long-term investors have odds of nearly 100% when it comes to making money over the long-term. Unfortunately, for those who do a lot of trading and take the higher risk road, well the odds of making money over the long term is closer to zero. If you check the prices of your stocks, I would say much more than a few times a year, you’re probably in it for the entertainment and will probably make poor emotional decisions when difficult times come, and they will! IPOs look hot, don’t touch them, you’ll get burned! So far in 2025 there have been over 150 IPOs which if you’re not familiar with the term, it stands for initial public offering. These IPOs have raised about $29 billion so far this year and it is a nice increase in the total number of IPOs when compared to recent years. At this time last year, just 99 IPOs had occurred and in 2023 it was even worse at 76. The exciting news reads “first day gains are averaging 26%, which is the best since 2020”, but it’s important to understand that those eye popping first day gains are not based off of the first public trade but rather are gains on shares that were issued prior to heading to the market. Unfortunately, you as an investor have little to no chance of getting those shares as you generally see these go to your institutional investors and high net worth clients of Fidelity, Charles Schwab and other big firms. So, if you can’t get the shares before they begin trading is it worth riding the bandwagon? I’m going to explain why the answer is a solid no. First off look at an ETF called Renaissance IPO (IPO). Back in 2021 it hit a high around $75 a share and by 2023 it fell to about $25 a share. With the recent frenzy in IPOs, it has climbed back above 50, but that is still a disappointing return to say the least. Also, this means any investors who bought it in 2021 through 2022 are still underwater. There is generally a ton of volatility around these trades considering when companies do an initial public offering, they’re only releasing 15 to 20% of their equity many times and they often come with an initial lockup period of around 180 days, which really reduces the number of shares that are trading. Also, make no mistake that the investment bank that is issuing those shares has an obligation to try to get the opening price as high as possible to get full value for their clients. If it’s an oversubscribed IPO, the demand will be higher than the supply, and the price will rise. Unfortunately, that means the company left money on the table that they could’ve put in their pockets rather than letting investors benefit from those gains. I believe investing in IPOs is a high-risk game, not to be played with by the average investor. A good example is Newsmax, which was a hot IPO with an issuing price of $10 a share that very quickly went to $265, as of today it is trading around $13 a share. A lot of people have lost their shirts, and I doubt they will get them back. To me the safer play to benefit from the increased number of IPOs is the banks handling this process considering they should be seeing a nice increase in profits. This would include your large players like JPMorgan Chase and Goldman Sachs. As of now there are other highly anticipated IPOs that could occur over the next year with names like robo-advisor Wealthfront, crypto firm Grayscale Investments, financial-technology firm Stripe, and sports apparel and betting company Fanatics all potentially hitting the public market. What's going on with the real estate market? This week we got both existing and new home sales for the month of August and there was a stark difference in the reports. The headline number for new home sales showed an increase of 15.4% compared to last year, while existing home sales were up just 1.8% over that timeframe. The first important consideration here is new home sales can be extremely volatile on a month-to-month basis, and they make up a smaller portion of overall sales. Pre-pandemic, new home sales were normally around 10% of total sales, but with the limited listings in recent years they have been closer to 30% of all sales. One other reason for the large difference is how the reports are calculated. New home sales look at people that were out shopping and signing deals in August, while existing home sales look at closings in the month, which means these were deals that were signed in June or July. Interest rates may have played a factor here as rates for the 30-year fixed mortgage were around 6.7-6.8% in June and July vs around 6.5-6.6% in August. This also doesn't include the fact that many homebuilders offer lower rates to entice buyers. The supply of new homes also looks much better for buyers considering there was a 7.4-month supply in August and that was down from a nine-month supply in July. This compares to a 4.6-month supply for existing homes in the month of August. Homebuilders have a much larger need to move homes quickly as many of them don't want them sitting on their balance sheet as that can create risks. This compares to the average home seller that may not have a need to sell their home and when looking at the crazy market from just a couple years ago, I believe many of them have unrealistic expectations for how much their homes are worth and how fast the property will sell. Homes are staying on the market longer at around 31 days on average, which compares to 26 days last year. These factors have led sellers to either pull their listing or even delay listing in the first place. One similarity between the two reports was the annual price appreciation with the median price on existing home sales climbing 2% to $422,600 and the price on new home sales climbing 1.9% to $413,500. These high prices and higher mortgage rates have continued to impact the first-time buyer as their share in the existing home sale market was near historical lows at 28%. With everything considered here I still believe the housing market will remain on a slow upward trajectory with limited supply continuing to battle against affordability concerns. Financial Planning: Insurance Vs Investments When building a financial plan, it’s important to recognize that investments and insurance serve very different purposes. Insurance is designed to protect against loss. Life insurance provides for your family if you pass away, health insurance shields you from crushing medical bills, and auto insurance protects you financially from accidents or damage. You pay a known cost, the premium, to avoid a potentially devastating unknown cost, which makes insurance a valuable safety net. Investments, on the other hand, are meant to grow wealth and produce income. Stocks, bonds, and real estate help your money work for you overtime. While they can experience short-term volatility and uncertainty, most high-quality investments are built on solid foundations and have historically rewarded patience; those who can tolerate the ups and downs are almost guaranteed to come out ahead in the long run. The confusion comes when insurance products, like permanent life policies or annuities, are marketed as investments. While they may promise guarantees or cash value, they usually come with high fees, low returns, limited flexibility, and lots of fine print, making them poor substitutes for true investments. That doesn’t mean insurance is bad, it simply means it works best when used for protection, not growth. The healthiest financial plans keep the roles clear: use insurance to protect and use investments to build wealth. Mixing the two often results in an expensive compromise that doesn’t perform well on either front. Should you be able to do a sleepover at the house before you buy it? Buying a house is a big commitment and recently some buyers have asked sellers if they can stay overnight for one night if not longer. The argument is you get to test drive a car before you buy it, why can't you do the same thing when you're buying a home, which is your biggest purchase. Some buyers and some agents are open to the concept, others are not. It appears to be trending with your higher price homes, but even some mid-price homes see buyers make this special request to "test drive" the house. It is up to the seller and sometimes they will allow it if the buyer is willing to pay a reasonable rent and if they have the renter's insurance to cover any liabilities. The concept is unconventional but is catching on and can really make the buyer very comfortable with their buying decision. Sellers have to be careful of all the liability that can come with this process and the person that is buying the house should be checked out thoroughly before you let them stay in your house. The real estate market is changing, I remember just a few years ago during Covid there were people buying houses sight unseen, which is very dangerous. Now with a slowing real estate market, it is more friendly to buyers, and they can ask for and many times get extra things such as staying in the home to make sure it fits their needs. Adult children living at home could be hurting your retirement The most recent data from 2023 shows 18% of adults ages 25 to 34 years old were still living at home with their parents. Another survey by the American Association of Retired Persons, also known as AARP, found that 75% of parents were still providing some form of financial support to at least one adult. The average amount of support per year was $7000. If you notice, that is the same dollar amount as the contribution limit for an IRA for your retirement and just think how nicely that will compound in the years to come. This is putting a larger burden on people in their 50s or 60s since many people had children later in their lives as opposed to back 50 years ago when people had children in their 20s. For the first time on record, there are more babies born to a woman over 40 at 4.1% of all births than to teenagers which was 4% of all births. If you’re going to have a baby in your 40s, that child will still be living with you in your 50s and maybe even your 60s. So, what can parents do about it? Be upfront with your children about your situation. In most cases, kids don’t understand about saving for retirement and they probably have no idea about your current financial situation. Let them know that you need to save for retirement because you don’t want to be a burden on them when they get older and there’s no reason why they can’t chip in financially as part of the household. Even if you only charge them $500 a month to help out, that is $6000 a year that you can contribute to your retirement account. A mistake that people make is thinking it’s not a problem and they can work forever but sometimes your health issues prevent you from working into your 70s. You need to be realistic about how long you can work. It is also very important to invest wisely with good investments because you’ll probably need more than you think when you retire. The reality is when you hit retirement there is not much help and your own children may be struggling with their family. I always say prepare for the worst and hope for the best. Are corporate managers being overworked? At first glance, if you’re not a manager, you might think they get paid more and they should work more. Which is true to a certain degree but unfortunately in the long term the business and the employees suffer if managers are overworked. A research firm Gartner showed that in 2017, one manager managed roughly five employees but data from 2023 show they were managing 15 employees. Corporate boards and upper management view less managers and employees as a sign of company strength as they can make more money with less people. But the reality is when a manager has more people to manage, they are unable to spend as much time with each employee, which means they have to cut out things such as helping employees with career goals, building a relationship with that employee or helping with productivity in their jobs. Some managers are using AI tools that will handle routine approvals and not spending any time with employees going over important items. Going back to 1950, Peter Drucker came up with and developed a management style where managers set objectives, motivated workers and helped develop them throughout their careers. Managers were not just supervisors but would build trust to inspire employees and help them understand their sense of purpose with the company they were working at. The theory worked very well for nearly 70 years, but now many employees feel less engaged because they don’t get feedback from their managers. In a recent Gallup survey, more than 50% of employees don’t really know what is expected of them. Across US public companies, the number of managers has dropped by over 6% in just the last three years. This may be great for the bottom line; however, I think long-term it will hurt productivity as employees become lost in the corporation or move on to another job because there’s no connection to the company or a manager. The Fed is cutting interest rates, and you may think what a great time to refi your mortgage. Not so fast.... Before you call your mortgage broker to refinance your mortgage it’s important to understand the difference between the federal reserve cutting rates, which is the cost of overnight money versus mortgage rates, which generally tracks the yield on 10-year treasuries. A good example was one year ago in September 2024 when the Federal Reserve began cutting interest rates. At that time the 30-year mortgage was about 6.2%, but even as the Federal Reserve cut rates three times over the next few months, mortgage rates climbed above 7%. So many people were able to refinance their mortgages when rates were low so many people do not stand to even benefit from lower mortgage rates. If your rate is below 6% you likely would not see any benefit from the current rate environment, but if your rate is above 7%, it may be worth exploring. Just make sure you understand all the costs associated with refinancing and I would again make sure you don't pay points at this time. If the broker is quoting you a rate in the 5's, that is likely too good to be true, and you are likely paying unnecessary costs. What does benefit from the Federal Reserve reduction in short-term rates are what are known as HELOCs, which are home equity lines of credit. Rates still remain somewhat high on these products, but with the reduction it may be tempting to tap that credit line. I always tell people to be careful doing so, because if rates go up again your interest costs will also rise. It generally makes sense to use these lines to pay off other high interest debt or for home improvement expenses. The big thing here is you need to remain disciplined and have a plan on how you will repay the credit line. Credit card rates also closely follow the Federal Reserve rates, and while a decline in the APR may be nice, borrowing with credit cards long term should be avoided as the cost of debt will still remain high on these products. How to get more out of your short-term money with the Federal Reserve cutting interest rates If you’ve been lazy with your investments and have just been throwing a lot of money into money markets or high yield savings accounts that were paying around 4%, you are going to start seeing those yields drop due to the Fed rate cuts. The question is what should you do now? The good news is you’ve got a few weeks before it begins to hit your money markets. First off, ask yourself a question, do I really need that much liquid in a money market? It is generally advised to have somewhere between 3 to 6 months in easily accessible funds, but ultimately it really depends on your situation. One area investors can look at for this short-term money is short-term bond funds, which can be found as mutual funds or ETFs. The yields will be slightly higher between 4.1 to 4.3% and your yield will stay higher for longer since those bonds don't all mature at once and are spread out over varying time periods, but as rates continue to fall these rates will also fall. As bonds mature those funds will likely be used to repurchase other bonds at now lower interest rates. Since you are going out a little further on the yield curve, the rates should still be more promising than the money market accounts. The big thing you need to understand here is the duration risk and the further you go out on the yield curve, the larger the impact rising/declining rates have on the price of the bonds. If it is truly for short term money, I wouldn't use any ETF or mutual fund that has maturities that go out more than a few years. Be sure to comb through all your accounts, like your checking accounts and your brokerage accounts as sometimes you may not realize how much you have sitting there, earning very little for you. Make sure you move your liquid funds to either a higher yielding money market or again the short-term funds and then longer-term monies should be utilized for investing. You can also search the Internet for high-yield savings accounts but be sure to read the fine print that you’re not getting a teaser rate and then next month you’ve got to do the process all over again. Also, you may want to look at some financial institutions that have CDs from 6 to 12 months. Some financial institutions may need to increase their capital and will pay slightly higher rates to get that money into their institution. Be careful not to go over the FDIC insurance limit just in case that institution was to fold. Some of them will even offer a CD for a certain timeframe but may have a special provision to get the money out without a penalty. Again, be careful of being enticed into long-term or higher yielding bonds that have greater risk due to the rating and duration. If the yield sounds too good to be true, it probably is. Going to an elite college does not guarantee you’ll be in the top 1% of earners in the United States I believe parents and some high school counselors put way too much weight on kids going to elite colleges like Harvard or any one of the Ivy League schools. It seems like both parents and counselors feel that going to an elite college guarantees success and will get you into the top 1% of earners in the country. That current threshold comes with earnings of around $700,000 a year. Yes, going to an Ivy League school does give one a slight advantage, but if you look at the numbers such as a study that looked at the CEOs of the Fortune 500 companies, only 34 of the CEOs came from elite colleges. Both Duke University and Brown University had three graduates on the list, but so did Ball State, Louisiana State and San Diego State University along with many other similar schools that would be viewed as less prestigious. David Doming, who is an economist at the Harvard Kennedy School, did a study on the differences between those students attending an Ivy League school versus selective public flagship schools like Ohio State, UCLA and the University of Texas. What he discovered was in the beginning of their careers those that attended an elite college did outperform those who did not. They were 60% more likely to have earnings in the top 1% and they were three times as likely to work for a prestigious employer, such as a top law firm or consulting firm, but when looking at the average income of Ivy league graduates it was pretty close to the public flagship schools. It was also revealed that not all graduates were chasing a job on Wall Street, some big consulting firm, or the most recent Silicon Valley startup. Most students, when they graduated, stayed close to where they either grew up or graduated from. It was also pointed out that employers generally want employees who remain with them for a while, and sometimes when you have a student that comes too far from home or where they graduated from, they end up leaving. What generally doesn’t make the headlines is the number of students who work hard and outperform the elite school graduates that sometimes might feel they don’t have to work as hard when they get to the interview or in the job. If you look at most successful people that are in the top 1%, the one thing they generally have in common is they do not just work the basic 9-5 and put in 40 hours a week. Not everyone wants to work 50 to 70 hours a week, but if you love what you do and you have the discipline you may not need that degree from Cornell University to be in the top 1% of earners.